{"id":4117,"date":"2022-03-21T21:30:00","date_gmt":"2022-03-21T21:30:00","guid":{"rendered":"https:\/\/pathedits.com\/blog\/product-photo-size-requirements-guidelines-amazon-ebay\/"},"modified":"2024-12-04T12:07:08","modified_gmt":"2024-12-04T12:07:08","slug":"product-photo-size-requirements-guidelines-amazon-ebay","status":"publish","type":"post","link":"https:\/\/pathedits.com\/blogs\/tips\/product-photo-size-requirements-guidelines-amazon-ebay","title":{"rendered":"Product Photo Size Requirements: How to Optimize Photos for Omnichannel Selling"},"content":{"rendered":"\n<p>With the rise in ecommerce and evolving consumer behavior, omnichannel selling is increasingly important for retailers. Integrating several third-party marketplaces for your online store makes it easier to reach larger audiences and boost sales. With expected revenues of <a title=\"Statista\" href=\"https:\/\/www.statista.com\/statistics\/483982\/multichannel-e-commerce-sales-united-states\/\" target=\"_blank\" rel=\"noopener noreferrer\">over $575 billion<\/a> in the US by 2023, online retailers shouldn\u2019t miss the opportunity to maximize their profits.<\/p>\n\n\n\n<p>But when you\u2019re selling on multiple channels, it can be challenging to remember how to optimize your product photos. That\u2019s why we\u2019ve put together this handy guide and chart to help you understand the <a title=\"what is product photography?\" href=\"https:\/\/pathedits.com\/blogs\/tips\/what-is-product-photography-everything-you-need-to-know-to-get-started\">product photography<\/a> requirements across various online marketplaces.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/product-photo-size-format-requirements-chart.png\" class=\"Sirv\" alt=\"Chart showing photo size and format requirements for Amazon, eBay, Etsy, Shopify, and more\">\n\n\n\n<h2 class=\"wp-block-heading\">Product photo size requirements for third-party marketplaces<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Amazon product photo size requirements<\/h3>\n\n\n\n<p><a title=\"Amazon image requirement\" href=\"https:\/\/sellercentral.amazon.com\/gp\/help\/external\/help.html?itemID=1881&amp;language=en_US&amp;ref=efph_1881_relt_T8RSE9S9NK4LP6Z\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon&#8217;s image requirements<\/a> provide extensive specifications for every product detail page in your store. Each detail page must have at least one product image, which serves as the MAIN image and appears to customers when they search for products. The MAIN photo must include one view of a single product on a pure white background. Site standards for the MAIN image are particular, especially with the use of models and mannequins for apparel and accessories.<\/p>\n\n\n\n<p>Additional specifications for Amazon images include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>No text, logos, borders, color blocks, watermarks, or other graphics on top of a product or in the background.<\/li>\n\n\n\n<li>The image must show the entire product that is for sale and may not touch or be cut off by the edge of the image frame, with the exception of jewelry.<\/li>\n\n\n\n<li>Images should not show packaging boxes, bags, or cases unless they are an important product feature.<\/li>\n<\/ul>\n\n\n\n<p>Amazon recommends uploading six additional variant images and one video to help the customer evaluate the product. These pictures may show the product in use or in an environment, different angles, and different features.<\/p>\n\n\n\n<p>As an additional resource, Amazon offers an <a title=\"amazon seller image guidelines\" href=\"https:\/\/m.media-amazon.com\/images\/G\/01\/SPIS\/Fashion_Apparel_Imaging_Guidelines_Spring_2021.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Image Style Guide<\/a> to help <a title=\"How to optimize your product images\" href=\"https:\/\/pathedits.com\/blogs\/tips\/4-important-tips-optimizing-amazon-product-images\">optimize your product photos<\/a> and provide examples of MAIN and variant images and file name specifications.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/product-image-guidelines-main-variant-photos.png\" class=\"Sirv\" alt=\"Image showing main and variant product photo types like front, back, styled, laydown, and detail views\">\n\n\n\n<p><em><a title=\"amazon media\" href=\"https:\/\/m.media-amazon.com\/images\/G\/01\/SPIS\/Fashion_Apparel_Imaging_Guidelines_Spring_2021.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Image source<\/a><\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"Amazon image style guides\" href=\"https:\/\/sellercentral.amazon.com\/gp\/help\/external\/help.html?itemID=1881&amp;language=en_US&amp;ref=efph_1881_relt_T8RSE9S9NK4LP6Z\" target=\"_blank\" rel=\"noopener noreferrer\">not specified<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"Amazon image style guide\" href=\"https:\/\/sellercentral.amazon.com\/gp\/help\/external\/help.html?itemID=1881&amp;language=en_US&amp;ref=efph_1881_relt_T8RSE9S9NK4LP6Z\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg preferred; .tif, .png, and .gif also accepted<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"Amazon image style guide\" href=\"https:\/\/sellercentral.amazon.com\/gp\/help\/external\/help.html?itemID=1881&amp;language=en_US&amp;ref=efph_1881_relt_T8RSE9S9NK4LP6Z\" target=\"_blank\" rel=\"noopener noreferrer\">500 px minimum; 1600 px or larger recommended for optimal zoom experience; 10,000 px on the longest side max<\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"Amazon image style guides\" href=\"https:\/\/sellercentral.amazon.com\/gp\/help\/external\/help.html?itemID=1881&amp;language=en_US&amp;ref=efph_1881_relt_T8RSE9S9NK4LP6Z\" target=\"_blank\" rel=\"noopener noreferrer\">7 images plus 1 video<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">eBay product photo size requirements<\/h3>\n\n\n\n<p><a title=\"eBay image guidelines\" href=\"https:\/\/developer.ebay.com\/devzone\/merchant-products\/catalog-best-practices\/content\/images.html\" target=\"_blank\" rel=\"noopener noreferrer\">The eBay image guidelines<\/a> state that sellers must have at least one picture to appear next to the title in the listing. However, you can upload up to 12 product photos per listing. If you are selling cars, parts, or automotive accessories on <a title=\"eBay motor\" href=\"https:\/\/pr.ebay.com\/b\/Auto-Parts-and-Vehicles\/6000\/bn_1865334\" target=\"_blank\" rel=\"noopener noreferrer\">eBay Motors<\/a>, you may upload 24 images. Copies of your photos are stored and will stay in a completed listing for <a title=\"eBay online customer service\" href=\"https:\/\/ocsnext.ebay.com\/ocs\/home#section3\" target=\"_blank\" rel=\"noopener noreferrer\">up to 90 days<\/a>. You may recycle the images if relisting the item or adding to a similar listing.<\/p>\n\n\n\n<p>Other requirements include:<\/p>\n\n\n\n<p>The product should fill 80%-90% of the image frame.<\/p>\n\n\n\n<p>Borders, text, artwork, or logos are not allowed.<\/p>\n\n\n\n<p>One difference from most other marketplaces is that eBay allows the product image background to be any hue between white and light gray similar to the images below. Photos with <a title=\"Path shadow services\" href=\"https:\/\/pathedits.com\/pages\/drop-shadow\">light shadows<\/a> are acceptable, but <a title=\"How to make a reflection in Photoshop\" href=\"https:\/\/pathedits.com\/blogs\/tips\/how-reflections-are-made-in-photoshop-for-various-media\">mirror reflections<\/a> aren\u2019t allowed.<\/p>\n\n\n\n<p>Here is an example of images with white and light gray backgrounds.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/acceptable-white-light-grey-backgrounds-product-photos.png\" class=\"Sirv\" alt=\"Examples of product photos with acceptable white and light-grey backgrounds, including a monitor and remote\">\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"eBay online customer service\" href=\"https:\/\/ocsnext.ebay.com\/ocs\/home#section4\" target=\"_blank\" rel=\"noopener noreferrer\">7 MB, 12 MB if copying from web address<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"eBay online customer service\" href=\"https:\/\/ocsnext.ebay.com\/ocs\/home#section4\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg, .png, .tif, .bmp, and .gif<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"eBay online customer service\" href=\"https:\/\/ocsnext.ebay.com\/ocs\/home#section4\" target=\"_blank\" rel=\"noopener noreferrer\">at least 500 px on the longest side; 800\u20131600 px on the longest side is recommended for best zoom-in functionality<\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"eBay online customer service\" href=\"https:\/\/ocsnext.ebay.com\/ocs\/home#section4\" target=\"_blank\" rel=\"noopener noreferrer\">12 photos for eBay listing; 24 for eBay Motors<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Etsy product photo size requirements<\/h3>\n\n\n\n<p><a title=\"Etsy product photo guidelines\" href=\"https:\/\/help.etsy.com\/hc\/en-us\/articles\/115015663347-Requirements-and-Best-Practices-for-Images-in-Your-Etsy-Shop?segment=selling#h_1bdd9555-1d9a-4f20-9f03-75c96814f44b\" target=\"_blank\" rel=\"noopener noreferrer\">Etsy product photo guidelines<\/a> allow you to upload up to ten photos with a resolution of 72 pixels per inch (PPI) for each listing in your shop. If the image colors look incorrect, they recommend converting to standard RGB (sRGB) color space using editing software before uploading.<\/p>\n\n\n\n<p>The image orientation is an essential factor for your product listing. The first photo needs to be landscape or square so that the image&#8217;s focal point appears correctly in the cropped thumbnails. All additional listing photos should follow the same orientation to create a cohesive aesthetic for your store and a better customer experience.<\/p>\n\n\n\n<p>Etsy provides several tips to <a title=\"Etsy product photography tips\" href=\"https:\/\/pathedits.com\/blogs\/tips\/etsy-product-photography-tips-how-to-sell-lots-of-products\" target=\"_blank\" rel=\"noopener noreferrer\">optimize your listing images<\/a>. Some of the recommendations include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use Etsy&#8217;s crop tool to make sure the frame of your listing image is accurate.<\/li>\n\n\n\n<li>Capture images from a far enough vantage point with extra negative space around the product to give you room to crop your photo without losing parts of the item.<\/li>\n\n\n\n<li>Use an aspect ratio of 4:3.<\/li>\n\n\n\n<li>Take horizontally oriented images rather than vertical ones to have more cropping space.<\/li>\n\n\n\n<li>Use the Etsy placement tool when adding listing images to adjust the thumbnail.<\/li>\n<\/ul>\n\n\n\n<p>Clay jewelry and accessories shop, <a title=\"Afton By Palm\" href=\"https:\/\/www.etsy.com\/shop\/aftonbypalm?ref=simple-shop-header-name&amp;listing_id=1117430419\" target=\"_blank\" rel=\"noopener noreferrer\">Afton By Palm<\/a>, uses a distant vantage point to allow for creative cropping that showcases the product in a unique way.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/gold-earrings-natural-display.png\" class=\"Sirv\" alt=\"Gold earrings displayed on a textured natural background with neutral tones and artistic composition\">\n\n\n\n<p><em><a title=\"Etsy media\" href=\"https:\/\/www.etsy.com\/listing\/1117430419\/sunset-arch-plate-textured-clay-ring-and?click_key=e717660d91ff2f9eb042d52b6129efd41cc6335f%3A1117430419&amp;click_sum=b1f31d35&amp;external=1&amp;ref=finds_l-3&amp;pro=1\" target=\"_blank\" rel=\"noopener noreferrer\">Image source<\/a><\/em><\/p>\n\n\n\n<p><strong>Maximum product photo file size:<\/strong> <a title=\"Etsy image best practices\" href=\"https:\/\/help.etsy.com\/hc\/en-us\/articles\/115015663347-Requirements-and-Best-Practices-for-Images-in-Your-Etsy-Shop?segment=selling#h_1bdd9555-1d9a-4f20-9f03-75c96814f44b\" target=\"_blank\" rel=\"noopener noreferrer\">larger than 1 MB may not finish uploading<\/a><\/p>\n\n\n\n<p><strong>Product photo file type:<\/strong> <a title=\"Etsy best image practices\" href=\"https:\/\/help.etsy.com\/hc\/en-us\/articles\/115015663347-Requirements-and-Best-Practices-for-Images-in-Your-Etsy-Shop?segment=selling#h_1bdd9555-1d9a-4f20-9f03-75c96814f44b\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg, .gif and .png. Transparent .png files are not supported<\/a><\/p>\n\n\n\n<p><strong>Product photo image size:<\/strong> <a title=\"Etsy best image practices\" href=\"https:\/\/help.etsy.com\/hc\/en-us\/articles\/115015663347-Requirements-and-Best-Practices-for-Images-in-Your-Etsy-Shop?segment=selling#h_1bdd9555-1d9a-4f20-9f03-75c96814f44b\" target=\"_blank\" rel=\"noopener noreferrer\">2000 px for the shortest side is recommended<\/a><\/p>\n\n\n\n<p><strong>Maximum number of photos:\u00a0<\/strong>up to 10 per product\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Google Shopping product photo size requirements<\/h3>\n\n\n\n<p>The image size requirements for listing your products on Google Shopping are very straightforward. The Merchant Center will not accept the photos if they do not meet the conditions.<\/p>\n\n\n\n<p>Google Shopping allows sellers to upload 11 full-size product photos. While the minimum dimensions are smaller, they recommend the images be at least 800 px square for the best results. Keep in mind that Google may automatically crop your image to find the best display for your product.<\/p>\n\n\n\n<p>Additional requirements include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Images take up 75%\u201390% of the image frame.<\/li>\n\n\n\n<li>Text, watermarks, or borders are not allowed.<\/li>\n\n\n\n<li>Images must have a solid white or transparent background.<\/li>\n\n\n\n<li>Product staging is allowed, but staged images should not be the primary photo.<\/li>\n\n\n\n<li>Generic images, graphics, or illustrations are prohibited. Exceptions are allowed for hardware, vehicles and parts, and computer software.<\/li>\n<\/ul>\n\n\n\n<p>Here is an example of how the image should fill the frame.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/google-shopping-product-image-sizing-best-practices.png\" class=\"Sirv\" alt=\"Example of correct and incorrect product image sizing for a microphone on Google Shopping\">\n\n\n\n<p><a title=\"Google media\" href=\"https:\/\/support.google.com\/merchants\/answer\/6324350?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image source<\/em><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"Google merchant center help\" href=\"https:\/\/support.google.com\/merchants\/answer\/6324350?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">16 MB<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"Google merchant center help\" href=\"https:\/\/support.google.com\/merchants\/answer\/6324350?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">non-animated .gif, .jpg, .png, .bmp and .tif<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"Google merchant center help\" href=\"https:\/\/support.google.com\/merchants\/answer\/6324350?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">At least 100 px square for non-apparel; at least 250 px square for apparel. Recommend images of at least 800 px square and up to 64 megapixels.<\/a><\/li>\n\n\n\n<li><strong>Maximum number of product photos:<\/strong> <a title=\"Google merchant center help\" href=\"https:\/\/support.google.com\/merchants\/answer\/6324350?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">11<\/a><\/li>\n<\/ul>\n\n\n\n<p><a title=\"How to optimize product photos for SEO:\" href=\"https:\/\/pathedits.com\/blogs\/tips\/seo-image-optimization-ecommerce-product-photography-best-practices\">Find out how you can make your product photos SEO-friendly now<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2\">Product photo size requirements for ecommerce platforms<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Shopify \u200b\u200bproduct photo size requirements<\/h3>\n\n\n\n<p>Shopify&#8217;s<a title=\"How to optimize images for the mobile web\" href=\"https:\/\/www.shopify.com\/blog\/image-sizes#:~:text=On%20Shopify%2C%20you%20can%20upload,look%20with%20great%20zoom%20capabilities\" target=\"_blank\" rel=\"noopener noreferrer\"> product photo size requirements<\/a> help retailers enhance the mobile and desktop shopping experience. Shopify suggests keeping the width to height ratio the same for every image to create a unified look among the products. The first image of the product is your feature image, and it will appear across your store &#8211; on the homepage, cart page, checkout page, and other collection pages.<\/p>\n\n\n\n<p>Sellers can upload up to 250 photos per product in a variety of formats. The platform will automatically resize images to fit smaller mobile screens, but sometimes images will need additional manual editing. Shopify notes that square photos with the product centered both vertically and horizontally are best for cropping and are easier to edit for smaller screens. It is worth noting that your images must be more than 800 px square for the zoom function to work.<\/p>\n\n\n\n<p>Men\u2019s hair and beard care line <a title=\"Beardbrand\" href=\"https:\/\/www.beardbrand.com\/?utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=dynamic_search&amp;utm_content=100458769853&amp;utm_term=&amp;gclid=CjwKCAiAjoeRBhAJEiwAYY3nDNKpKh-NWItZa9PAGFxuURsoAiOFRgJQGkLcpH95DJHKTdarv30oGxoCtBAQAvD_BwE\" target=\"_blank\" rel=\"noopener noreferrer\">Beardbrand<\/a> uses images with the same measurements and cropping specs, creating a uniform look for all product photos. This approach makes it easy for shoppers to browse.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/beardbrand-minimalists-kit-product-display.png\" class=\"Sirv\" alt=\"Three variants of Beardbrand Minimalist\u2019s Kit with different scents displayed on wooden stands\">\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"How to optimize images for the mobile web\" href=\"https:\/\/www.shopify.com\/blog\/image-sizes#:~:text=On%20Shopify%2C%20you%20can%20upload,look%20with%20great%20zoom%20capabilities\" target=\"_blank\" rel=\"noopener noreferrer\">20 MB<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"How to optimize images for the mobile web\" href=\"https:\/\/www.shopify.com\/blog\/image-sizes#:~:text=On%20Shopify%2C%20you%20can%20upload,look%20with%20great%20zoom%20capabilities\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg is recommended<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"How to optimize images for the mobile web\" href=\"https:\/\/www.shopify.com\/blog\/image-sizes#:~:text=On%20Shopify%2C%20you%20can%20upload,look%20with%20great%20zoom%20capabilities\" target=\"_blank\" rel=\"noopener noreferrer\">2048 px square recommended; 4472 px square max<\/a><\/li>\n\n\n\n<li><strong>Maximum number of product photos:<\/strong> <a title=\"How to optimize images for the mobile web\" href=\"https:\/\/www.shopify.com\/blog\/image-sizes#:~:text=On%20Shopify%2C%20you%20can%20upload,look%20with%20great%20zoom%20capabilities\" target=\"_blank\" rel=\"noopener noreferrer\">250 per product<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Adobe Commerce (formerly Magento) product photo size requirements<\/h3>\n\n\n\n<p>Adobe Commerce, formerly Magento, is a page builder that integrates Adobe products to manage multi-channel commerce from one dashboard.<\/p>\n\n\n\n<p>An additional perk to the Adobe platform is that you have access to their <a title=\"Adobe resizing product images\" href=\"https:\/\/docs.magento.com\/user-guide\/catalog\/product-image-resizing.html\" target=\"_blank\" rel=\"noopener noreferrer\">resizing option<\/a>, guaranteeing all images will match a specific pixel size. This tool can help images load faster, assist with zoom performance, and create a consistent look for all product photos.<\/p>\n\n\n\n<p>Adobe Commerce requires one thumbnail and at least 2 product images per listing. Sellers can upload up to 15 product photos to display in the following <a title=\"Adobe resizing product images\" href=\"https:\/\/docs.magento.com\/user-guide\/catalog\/product-image-upload.html\" target=\"_blank\" rel=\"noopener noreferrer\">roles<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Thumbnail:<\/strong> 50 px square thumbnail images appear in the thumbnail gallery, shopping cart, and other blocks.<\/li>\n\n\n\n<li><strong>Small Image:<\/strong> these photos appear on the category and the search results page listings. They also display the Up-sells, Cross-sells, and New Products List products. The image requirements for a small image is 470 px square.<\/li>\n\n\n\n<li><strong>Base Image:<\/strong> this is the main image on the product detail page. The zoom function is activated once you upload an image that is 1100 px square.<\/li>\n\n\n\n<li><strong>Swatch:<\/strong> the swatch shows colors, patterns, or textures and must be 50 px square.<\/li>\n<\/ul>\n\n\n\n<p>When uploading your images to Adobe Commerce, you will select the role of each image.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/product-image-variants-swatches-apparel.png\" class=\"Sirv\" alt=\"Display of product image variants for a tee in different colors with swatch and file sizes\">\n\n\n\n<p><a title=\"Adobe media\" href=\"https:\/\/docs.magento.com\/user-guide\/catalog\/product-image-upload.html\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image source<\/em><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> 5 MB<\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> .jpg and .png<\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> 1100 px square max<\/li>\n\n\n\n<li><strong>Maximum number of photos:\u00a0<\/strong>15<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">WooCommerce product photo size requirements<\/h3>\n\n\n\n<p>The <a title=\"WooCommerce\" href=\"https:\/\/woocommerce.com\" target=\"_blank\" rel=\"noopener noreferrer\">WooCommerce<\/a> plugin is available for any WordPress site and is fully customizable to fit your online store\u2019s needs. Though WooCommerce recommends 800 px square images, they note that larger images are better for products with many fine details. This will create a better experience for shoppers who use the zoom function.<\/p>\n\n\n\n<p>WooCommerce has three types of product images that serve different purposes on each product listing:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Single Product Image:<\/strong> the largest image and the main photo on the product details page.<\/li>\n\n\n\n<li><strong>Catalog Images:<\/strong> medium-size images that appear on related pages such as Product Category pages, Related pages, Up-sells, Shop pages, and Cross-sells.<\/li>\n\n\n\n<li><strong>Product thumbnails:<\/strong> the smallest images used in the Cart, Widgets, and Gallery thumbnails under the Single Product Image.<\/li>\n<\/ul>\n\n\n\n<p>WooCommerce recommends using a white background, especially on your main product photos. An example of acceptable product images is shown below.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/woocommerce-editable-product-image-preview.png\" class=\"Sirv\" alt=\"WooCommerce product image preview for a black t-shirt with skull and crossbones design\">\n\n\n\n<p><a title=\"WooCommerce media\" href=\"https:\/\/woocommerce.com\/document\/adding-product-images-and-galleries\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image source<\/em><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"Adding product images\" href=\"https:\/\/woocommerce.com\/document\/adding-product-images-and-galleries\/#section-3\" target=\"_blank\" rel=\"noopener noreferrer\">not specified<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"Adding product images\" href=\"https:\/\/woocommerce.com\/document\/adding-product-images-and-galleries\/#section-3\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg and .png<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"Adding product images\" href=\"https:\/\/woocommerce.com\/document\/adding-product-images-and-galleries\/#section-3\" target=\"_blank\" rel=\"noopener noreferrer\">800 px square recommended<\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"Adding product images\" href=\"https:\/\/woocommerce.com\/document\/adding-product-images-and-galleries\/#section-3\" target=\"_blank\" rel=\"noopener noreferrer\">not specified<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">BigCommerce product photo size requirements<\/h3>\n\n\n\n<p>For multi-channel retailers, BigCommerce is an excellent solution. It offers pre-built integrations with Amazon, eBay, Google Shopping, Facebook, Instagram, and Pinterest, allowing you to sell from a single dashboard rather than multiple accounts.<\/p>\n\n\n\n<p><a title=\"BigCommerce's product photo size requirements\" href=\"https:\/\/support.bigcommerce.com\/s\/article\/Optimizing-Your-Images?language=en_US#imageop-more\" target=\"_blank\" rel=\"noopener noreferrer\">BigCommerce&#8217;s product photo size requirements<\/a> recommend 1280 px square. However, the theme of your website may suggest another size. When resizing your photos, it is important to understand the contrast in the image sizes.<\/p>\n\n\n\n<p>Here is the difference between 5,000 pixels on the longest side vs. 1280 pixels.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/autumn-park-benches-fallen-leaves-image-sizing.png\" class=\"Sirv\" alt=\"Two benches in a park covered with autumn leaves, displayed in different image sizes\">\n\n\n\n<p><em><a title=\"BigCommerce media\" href=\"https:\/\/support.bigcommerce.com\/s\/article\/Optimizing-Your-Images?language=en_US#imageop-more\" target=\"_blank\" rel=\"noopener noreferrer\">Image source<\/a><\/em><\/p>\n\n\n\n<p>Large image files can slow down a site&#8217;s speed, so they recommend compressing your images to ensure a positive customer experience. Compressing will not compromise the quality of your photos. In fact, the compressed version of the image will load up to 5 times faster.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"BigCommerce image optimizing\" href=\"https:\/\/support.bigcommerce.com\/s\/article\/Optimizing-Your-Images?language=en_US#imageop-more\" target=\"_blank\" rel=\"noopener noreferrer\">not specified<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"BigCommerce image optimizing\" href=\"https:\/\/support.bigcommerce.com\/s\/article\/Optimizing-Your-Images?language=en_US#imageop-more\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg, .gif, and .png<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"BigCommerce image optimizing\" href=\"https:\/\/support.bigcommerce.com\/s\/article\/Optimizing-Your-Images?language=en_US#imageop-more\" target=\"_blank\" rel=\"noopener noreferrer\">1280 px square recommended, though this could differ depending on the store theme<\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"BigCommerce image optimizing\" href=\"https:\/\/support.bigcommerce.com\/s\/article\/Optimizing-Your-Images?language=en_US#imageop-more\" target=\"_blank\" rel=\"noopener noreferrer\">not specified<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"3\">Product photo size requirements for social commerce<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Facebook product photo size requirements<\/h3>\n\n\n\n<p><a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/shops\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Shops<\/a>, allows businesses to operate as a single online store across Facebook and Instagram. The ecommerce platform gives merchants tools for promotion through ads like <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/397103717129942?id=1913105122334058\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Product<\/a> and <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/shops\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Dynamic<\/a>. It\u2019s important to note the product photo size requirements vary between the advertising placements.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Facebook Shops product photo size requirements<\/h4>\n\n\n\n<p>All <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/shops\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Shops<\/a> images will display in a square 1:1 format. The minimum image size is 500 px square, but 1024 px square produces the best quality. One photo per product in your inventory is required. However, retailers should upload four or more images that show the product from different angles, including close-ups of texture or details.<\/p>\n\n\n\n<p>Like other channels, Facebook recommends:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Using a white background on product photos.<\/li>\n\n\n\n<li>The images must be the actual product itself and not a graphical representation.<\/li>\n\n\n\n<li>No text, offensive content, advertising or promotional material, watermarks, or time-sensitive information.<\/li>\n\n\n\n<li>The entire product must be shown.<\/li>\n<\/ul>\n\n\n\n<p>In addition to regular product listings, Facebook Shops sellers can create collections and showcase certain items.<\/p>\n\n\n\n<p>Coffee and tea brand <a title=\"BLKandBold\" href=\"https:\/\/blkandbold.com\" target=\"_blank\" rel=\"noopener noreferrer\">BLK &amp; Bold<\/a> illustrates how businesses can use different angles and details to create variety within its Facebook Shop product listings.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/facebook-shop-display-blk-bold-products.png\" class=\"Sirv\" alt=\"BLK &amp; Bold Facebook shop display with products including tea bags, coffee blends, tumbler, and hoodie\">\n\n\n\n<p><a title=\"BLK &amp; Bold media\" href=\"https:\/\/www.facebook.com\/blkandbold\/shop\/?ref_code=view_shop_cta&amp;ref_surface=page\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image source<\/em><\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Facebook dynamic ads product photo size requirements<\/h4>\n\n\n\n<p>The minimum image size for <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/1448578515438761?id=1913105122334058\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook dynamic ads<\/a> is 400 px square, but 500 px square or higher will appear across Facebook, Audience Network, Messenger, and Instagram. The minimum sized image will only show on Facebook.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">8 MB<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg, and .png<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">1024 px square or higher recommended<\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">10 million per per catalog<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram product photo size requirements<\/h3>\n\n\n\n<p>Since Facebook owns <a title=\"Meta for business\" href=\"https:\/\/business.instagram.com\/shopping\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram Shopping<\/a>, the platform has the exact product photo size requirements. However, there are several differences due to the platform&#8217;s capabilities.<\/p>\n\n\n\n<p>You can select how your product images will be cropped on both platforms when it comes to editing. The settings will automatically apply to all of the products in your catalog. The crop settings will also apply only to the product pages on Instagram. The images won&#8217;t be cropped anywhere else in shops on Instagram.<\/p>\n\n\n\n<p>As a seller, it will also be essential to know the guidelines for the various Instagram Ad options. There are three placement areas to promote your products: <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/ads-guide\/image\/instagram-feed\" target=\"_blank\" rel=\"noopener noreferrer\">Instagram Feed<\/a>, <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/ads-guide\/image\/instagram-feed\" target=\"_blank\" rel=\"noopener noreferrer\">Stories<\/a>, and <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/ads-guide\/image\/instagram-feed\" target=\"_blank\" rel=\"noopener noreferrer\">Explore<\/a>. All three content options require .jpg or .png files, at least 1080 px square resolution, and have a maximum 30MB file size.<\/p>\n\n\n\n<p>Instagram automatically adjusts your product images for each step of the checkout process.\u00a0<\/p>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/instagram-shop-product-display-checkout-process.png\" class=\"Sirv\" alt=\"Three screens showing Instagram Shop product display, item details, and checkout for a greeting card\">\n\n\n\n<p><a title=\"Instagram media\" href=\"https:\/\/about.fb.com\/wp-content\/uploads\/2020\/05\/IGShopCheckout_Colored.jpeg\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image source<\/em><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">8 MB<\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg and .png<\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">1024 px square or higher recommended<\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"Meta for business\" href=\"https:\/\/www.facebook.com\/business\/help\/686259348512056?id=725943027795860\" target=\"_blank\" rel=\"noopener noreferrer\">unlimited; tag up to 5 products per single-image or video post; 20 products per multi-image post<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Pinterest product photo size requirements<\/h3>\n\n\n\n<p><a title=\"Pinterest\" href=\"https:\/\/business.pinterest.com\/en\/shopping\/\" target=\"_blank\" rel=\"noopener noreferrer\">Shopping on Pinterest<\/a> is unique because it uses data sources from your store website to create Product Pins, which indicates the product is a shoppable item. Therefore, the web builder dictates the image requirements for your Product Pins rather than Pinterest.<\/p>\n\n\n\n<p>However, image standards are required when promoting Pins with ads or creating an individual Pin.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong> <a title=\"What are Pins?\" href=\"https:\/\/help.pinterest.com\/en\/business\/article\/build-a-pin\" target=\"_blank\" rel=\"noopener noreferrer\">Building a Pin<\/a><\/strong>: Pinterest recommends using a 2:3 aspect ratio or the built-in crop feature to resize your image.<\/li>\n\n\n\n<li><strong> <a title=\"Pinterest ads overview\" href=\"https:\/\/help.pinterest.com\/en\/business\/article\/promoted-pins-overview\" target=\"_blank\" rel=\"noopener noreferrer\">Create an ad<\/a><\/strong>: to produce ads images must have a 2:3 aspect ratio or 1000 x 1500 pixels. Pinterest will automatically trim the image if it exceeds the width-height ratio. So that means people will only see part of your Pin, not the whole thing.<\/li>\n<\/ul>\n\n\n\n<img data-src=\"https:\/\/cdn.pathedits.com\/Images\/posts\/product-photo-size-requirements-guidelines-amazon-ebay\/pinterest-shopping-birdies-slippers-display.jpg\" class=\"Sirv\" alt='Pinterest shopping display showing Birdies slippers with different styles and prices, including \"The Songbird\" and \"The Starling\"'>\n\n\n\n<p><a title=\"Pinterest media\" href=\"https:\/\/newsroom.pinterest.com\/en\/post\/summer-shopping\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Image source<\/em><\/a><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maximum product photo file size:<\/strong> <a title=\"Pinterest help center\" href=\"https:\/\/help.pinterest.com\/en\/business\/article\/pinterest-product-specs\" target=\"_blank\" rel=\"noopener noreferrer\">20 MB <\/a><\/li>\n\n\n\n<li><strong>Product photo file type:<\/strong> <a title=\"Pinterest help center\" href=\"https:\/\/help.pinterest.com\/en\/business\/article\/pinterest-product-specs\" target=\"_blank\" rel=\"noopener noreferrer\">.jpg or .png <\/a><\/li>\n\n\n\n<li><strong>Product photo image size:<\/strong> <a title=\"Pinterest help center\" href=\"https:\/\/help.pinterest.com\/en\/business\/article\/pinterest-product-specs\" target=\"_blank\" rel=\"noopener noreferrer\">1000 x 1500 pixels <\/a><\/li>\n\n\n\n<li><strong>Maximum number of photos:<\/strong> <a title=\"Pinterest help center\" href=\"https:\/\/help.pinterest.com\/en\/business\/article\/pinterest-product-specs\" target=\"_blank\" rel=\"noopener noreferrer\">unlimited; data sources will process up to 20 million products per URL, and products may be added manually <\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4\">Resizing your product photos<\/h2>\n\n\n\n<p>Resizing your product photos for each platform can be an overwhelming process. However, you have several photo-editing options that produce <a title=\"How to reduce image file size without sacrificing quality\" href=\"https:\/\/pathedits.com\/blogs\/tips\/tips-tools-and-how-to-reduce-image-file-size-without-sacrificing-quality\">high-quality results<\/a>.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Bulk resizing:<\/strong> this option is perfect when you need all of your images resized into a specific format. You can use an online tool like Adobe Lightroom to crop multiple images to a fixed size and certain pixel dimensions.<\/li>\n\n\n\n<li><strong>One-by-one editing:<\/strong> you can resize your photos individually if time is not an issue. You will need to upload the image into the resizing tool, type in the dimensions, then download the resized image.<\/li>\n\n\n\n<li><strong>Compressing:<\/strong> many online tools will help you reduce the file size of your image. Compressing an image can also speed up the file load time, enhancing the customer\u2019s shopping experience.<\/li>\n\n\n\n<li><strong>Outsourcing:<\/strong> hiring a professional to resize your photos can save you time and stress.<\/li>\n<\/ul>\n\n\n\n<p>If you\u2019re resizing the photos yourself, many of the platforms offer editing assistance and resources through their site help centers, so be sure to check those out as well.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5\">Additional photo-editing for product photography<\/h2>\n\n\n\n<p>High-quality images lead to high conversion rates. So when tasked with <a title=\"What is photo editing?\" href=\"https:\/\/pathedits.com\/blogs\/tips\/what-is-photo-editing\">photo-editing<\/a>, ecommerce retailers need to address several key areas to produce the best image possible.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Retouching:<\/strong> removes imperfections or unnecessary details like product numbers and expiration dates.<\/li>\n\n\n\n<li><strong>Background removal:<\/strong> removing the background highlights the product. This common edit is beneficial since most multi-channel platforms require a white background.<\/li>\n\n\n\n<li><strong>Brightness and exposure:<\/strong> this edit will enhance and sharpen the image if the lighting isn&#8217;t quite right on the original.<\/li>\n\n\n\n<li><strong>Color adjustments:<\/strong> modifying the color in the photo is a crucial detail as it needs to match the actual product exactly.<\/li>\n<\/ul>\n\n\n\n<p>Whether you\u2019re looking to make simple or complex edits, you must decide to either edit the images yourself or outsource them to a professional. If you need fast and affordable photo-editing services, the experts at Path are here to help.<\/p>\n\n\n\n<p><a title=\"How it works\" href=\"https:\/\/pathedits.com\/pages\/how-it-works\">Find out how it works<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Use these guidelines to create high-converting images to sell your products on a third-party marketplace. <\/p>\n","protected":false},"author":14,"featured_media":8568,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[66,81,84,86,110,112],"class_list":["post-4117","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorised","tag-amazon","tag-ebay","tag-ecommerce-tips","tag-etsy","tag-product-photography","tag-shopify"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Product Photo Size Requirements for Amazon, Facebook, and More<\/title>\n<meta name=\"description\" content=\"Resizing product photos for omnichannel selling can be tedious. 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